MongoDB.local
London &
Frankfurt Events
The Challenge
MongoDB sought to host MongoDB.local, a global series of full-day educational conferences aimed at bringing top-tier content directly to MongoDB customers, community members, and users in various regions. The challenge was to organise these events in a manner that not only provided valuable educational sessions but also created engaging networking opportunities, showcasing MongoDB's products effectively, and maintained a high level of attendee satisfaction.
The Solution
Sleek partnered with MongoDB to undertake the responsibility of organising two events in the MongoDB.local series: one in Frankfurt at the Klassikstadt Museum and the other in London at the Tobacco Dock. Seamless integration with MongoDB's teams and systems enabled Sleek to gain a deep understanding of the client's aims and objectives.
Meticulous budget management allowed Sleek to invest strategically, particularly in branding and production values, to enhance the overall experience. Sleek provided comprehensive sponsorship management services, advised on the conference agenda and format to maximize engagement, and leveraged its supplier network to negotiate favorable terms. Additionally, Sleek offered guidance on strategies to boost attendance, contributing to the success of both events.
The Result
Both the Frankfurt and London events stood out in the series for the attendance rates, London in particular achieved record numbers plus a notable buzz on social media which was a huge achievement for all involved. The Sleek team worked exceptionally hard in the preparation stages and then on site at both events to deliver the best possible experience, the client was very pleased and said they felt very well looked after. Many commented on the premium event experience and production values.
